Location-Based Mobile Advertising 101

You’re scrolling through Facebook at your favorite restaurant in town when you see an ad for the ice cream shop down the street. Do you think it’s just a coincidence? Think again. This is something marketers call location-based mobile advertising, or hypertargeting. Read more

Thanksgiving Marketing Tips For Your Business

Thanksgiving marks the official start to the holiday season, and is a great time to be promoting your small business! Holidays can be a pivotal time for small businesses. Customers are often spending more money on loved ones as well as themselves during this time. Give your marketing strategy a little dressing up with some of these marketing ideas: Read more