Alabama Media Group’s Search Engine Optimization (SEO) solutions will help improve your website’s visibility in search engine results, including Google and bing/Yahoo!. As part of our wide range of digital marketing services, an SEO program is designed to improve your website’s ranking on search engine results pages for targeted, relevant keyword terms. SEO provides long-term results that can complement your online display or paid search advertising campaign.
The Power of Paid + Organic Search
When a brand appeared in both organic and paid search results, the searcher clicked on that brand 92% of the time, compared to 60% of clicks when the brand appeared in only one location.
When paid and organic links are present simultaneously, there is an increase of nearly 12% in the combined conversion rate.1
Find out more about the power of complementing your Pay-Per-Click program with an SEO program to help your brand dominate search engine results pages.
- Yang & Ghose, NYU, 2009, PPC versus SEO: Spy vs. Spy, Marketing Tech Blog, Chris Boss ↩