Choosing a college can be an intimidating process, with many factors and motivators. The key to successful marketing for your school is understanding how prospective students will make their final decision. Read more
Colleges spend a lot of money to reach prospective students, but most of their efforts miss the mark. Why?
A limited understanding of student data hinders schools’ ability to target effectively.
To effectively marketing to students, first gather all that you know about your current and former students, and use information and insight to inform your marketing plan for prospective students.
So you’ve been given the task of blogging for your company. Yay you! As if you didn’t have one million other things vying for your time each day. You know you need to be producing blog posts every week or every other week, so now you’re wondering how you could possibly come up with that much meaningful content, which you know is critical for many reasons.
The good news is, with just a little bit of advanced planning, and some of these good tips and hints below, you can create and maintain a blog of which your company will be proud: Read more
- Audience Targeting
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- destination marketing
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- generation z
- Political Advertising
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- Search Marketing
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