Entries by Sara Dyer

eBook: Building Your Company Brand

What is your brand? Your company projects an impression to your audience, whether you are aware of it or not. Your company brand is the perception potential job candidates hold for your company as an employer and should include three main components: your company’s culture, mission and values.

4 Reasons Why Millennials Love Snapchat

Though social media platform Snapchat has been around since 2011, it has just recently come to the forefront of the social media-sphere. Whether it’s because we are progressively seeing celebrities appear on the app or because of the freshly launched “memories” feature, Snapchat is becoming increasingly important among its competitors such as Facebook, Instagram and […]

How to Successfully Recruit Millennial Talent

According to a recent US Census Bureau study, millennials in the United States are now the nation’s largest living generation, overtaking Baby Boomers, and are set to surpass the 79 million mark by 2050. What does this mean for you as an employer? Over the next several years as your business grows and changes, you’ll […]