2020 Trends Whitepaper: What’s Next for Social

In previous years, our annual trends e-book has included digital channels like search, display, video and voice. But what’s been made clear to us throughout 2019 is the 2020 marketing landscape will be dominated by social. Leaders like Facebook, Twitter, Instagram, Snapchat and YouTube have grown far beyond connecting friends and followers. These platforms are becoming the go-to source for news, entertainment, “TV” viewing and delivery of branded and advertising content. Read more

How to Recruit Skilled Trades in a Labor Shortage

America’s skilled trades labor shortage has made headlines all year. Our workforce is aging, and trades employers are feeling the effects. 53% of skilled trades workers are over 45, 18.6% are aged 55-64, and only one new worker enters the trades for every five who retire. Read more

Reaching Tech Talent in Today’s Tight Market

the next four years, an estimated 75 million jobs will be lost as companies shift to automation. However, in the same period, 133 million new jobs will emerge – with many of those in tech. Read more