Social Media Marketing Myth #12

Screen Shot 2014-01-08 at 2.09.17 PM

Many business owners and managers who I’ve spoken with are familiar with Facebook, Twitter or Pinterest for personal use. But when it comes time to promote their business, many are left wondering what to do to keep up with the competition in the social media realm.

Read more

Our Top Design Work Of 2013

Spring of Youth Medical Center

Audience Extension – Condé Nast Ad Network

Spring of Youth Medical Group is the Gulf Coast’s foremost provider of customized, state-of-the-art care for treating vein disorders and minimal aesthetic skin conditions.

When they told us about their high profile Plasma Facelift, we knew it was a natural fit for the Condé Nast family of properties.

160x600-2

300x250-2

728x90-2

20/20 Vision: Coastal Alabama’s Best and Brightest

Print + Event Design

For our 20/20 Vision project, we hear from 20 bright, high-achieving citizens of coastal Alabama who are soaring to success in only their third decade of life. The 20/20 Vision members include business owners, teachers, artists and entertainers of all ilk, community leaders, a chef, an engineer and even a race car driver.

Read the al.com story »

20-20 invite

– Invitation –

576781_10101404093986261_617832711_n

– Collateral –

MacaRona & Sweet Tea

Branding + SMO (Social Media Optimization)

MacaRona & Sweet Tea (a Southern Food Blog) on al.com

macarona_cover
macarona

Girls of Fall

Branding + Event Design

The event is designed to give women an inside look at the rules of the game, the strategy behind the X’s and O’s, tailgating and party tips and the most up-to-date clothing looks for the upcoming season. The cost will be $20 for each participant with all proceeds going to Senior Bowl charities.

Read al.com story »

58611_10101528711970821_1532979282_n

 

Girls-of-Fall-creative-1

 

Girls-of-Fall-creative-11

girls

IMG_1885

 

IMG_1888

 

IMG_1891

Bay Weekend (Entertainment Guide)

Print Campaign

Bay Weekend is our Gulf Coast entertainment guide highlighting fun from Perdido Key to Biloxi. The brand serves as a companion piece to our online entertainment news.

BW_B2C-1

BW_B2B-2

BW_B2C-2

BW_B2B-1

24/7/365 Football Coverage

Print Campaign

Campaign showcasing our unmatched coverage on college and high school sports.

Dedication-6x10-Bham

3-v2

We aim to bring even more great creative work in 2014. Happy new year!

Google Brings Hashtags To Search Results To Highlight Google+

Google’s latest attempt to bring the social networking side of Google+ into relevancy was revealed yesterday with updated search functionality that now allows user to search for hashtag terms in Google’s search engine.

The catch is that these results displayed are only being pulled from Google+ posts that are thematically relevant to the hashtag being queried, in a bid to continue to bring prominence and visibility to the social network. Read more