Sponsorship Opportunities Available for the 3rd Annual Alabama Young Professionals Summit 2017

Join us for the 3rd annual Alabama Young Professionals Summit on Thursday, July 13, 2017,  at Regions Field in Birmingham from 11:00 am-6:00pm. The Summit is a dynamic half-day event that will feature professional development, networking and vision casting for the future of Alabama from the perspective of our rising leaders. Read more

boss on smartphone

Old School Meets New School: Teaching My Boss How to Use Snapchat

Written by guest blogger Claudia Watkins, a marketing and economics major at The University of Alabama and aspiring business mogulette

It’s not often that my boss does not know how to accomplish something on his own, so when he asked me to teach him how to set up, and operate a Snapchat account, I knew it was my chance to shine. I like to think that the future of our social media campaign was, in that moment, resting in my hands. Read more

How to Successfully Recruit Millennial Talent

According to a recent US Census Bureau study, millennials in the United States are now the nation’s largest living generation, overtaking Baby Boomers, and are set to surpass the 79 million mark by 2050.

What does this mean for you as an employer? Over the next several years as your business grows and changes, you’ll be tasked with hiring new employees, and most likely, those new employees will be (gasp!) millennials. Finding great employees is hard enough, but when you’re not confident in how to attract great employees that are also millennials, it makes the task even more tough. Tough, but not impossible, as long as you understand how the millennial employee brain works; empathizing with what’s important to them, recognizing what motivates them to apply, being in the places they look for jobs, and knowing what keeps them coming back to work every day. Read more