7 Surprising Ways to Write an Effective Job Posting

When a new position opens up, you want the perfect candidate for the job. But if your job posting is dull or lacking key information, you’re missing out on a job posting’s power.

How you write a job posting makes all the difference. While other hiring departments are getting mediocre responses, you can attract the best of the best. That’s because the ideal candidate responds because they get excited reading through the posting.

With that in mind, let’s look at the most effective (and little-known) tips for getting ideal applicants. Read more

9 Content Marketing Tips for the Covid-19 Vaccine

As some of the most trusted professionals when it comes to COVID-19 vaccine information, healthcare providers wield a great deal of influence in helping patients decide whether or not to get one.

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Apple iOS Updates Scheduled for April 26th Could Hurt Digital Campaigns – Especially on Facebook

Digital privacy has been a hot topic for some time, and for the first-time tech leaders are making changes that could disrupt digital advertising for marketers across.  The first big changes to hit the advertising world come from Tim Cook’s Apple.  Cook has always been a proponent of giving users more control of their personal data.  But new changes coming to iOS 14 in April or May of this year could significantly impact marketers’ ability to target users on iOS devices and track the effectiveness of that advertising. Read more